ALLIE PILCHER
In this close-up from Only 99 Cents!, the subject is rendered with heightened precision, her surface meticulously composed while the environment recedes. The partial intrusion of the 99¢ signage disrupts this control, exposing a dissonance between constructed femininity and the disposable landscape it emerges from.
Womanhood is consistently scapegoated as the driving force behind overconsumption.
It’s far easier to assign blame to the vessel than to confront the force that animates it. Long before the bargain bin and Black Friday, femininity has been reinforced and rehearsed through a culture of replenishment and replacement.
Read the full piece in Drink Ticket.